A web design studio from Found First, built for businesses that rely on trust.
Pricing guide · updated for 2026
Website design prices in the UK, explained clearly
Website design prices in the UK range from almost nothing for a DIY builder to £10,000 and more for a bespoke build, but most small businesses pay between £500 and £2,500. My own affordable packages sit at £590, £1,250 and £1,750, and the difference lies in what they include: I write the copy and plan the SEO myself, which often costs extra elsewhere. Below I explain what each budget really buys.
Typical UK website prices, one-off
Ranges from my own experience of UK quotes. Treat them as a guide, not a rulebook.
The short answer
You are not paying for pages. You are paying for thinking, writing, design and the time it takes to get the details right.
Two websites with the same number of pages can cost wildly different amounts. The difference is almost never the pages themselves. It is who writes the words, how much the designer understands your customers, and how carefully the site is built underneath.
A £300 website usually means you supply the words, the photos and the decisions, and someone drops them into a template. A £1,500 website should mean a person thinks about your business, writes copy that sells, and builds something fast and properly structured for search.
That is why I publish prices. I think business owners deserve to know roughly what things cost before they spend an hour on a sales call.
My packages are fixed-price and affordable because I keep the process lean: one person, no account managers, no bloated software. I do not cut corners on the parts that bring you enquiries.
What affects the price
Seven things that move a website quote
If you get quotes from several designers, these are the questions that explain the gaps between them.
| Factor | How it changes the cost |
|---|---|
| Number of distinct pages | Each genuinely different page needs its own planning, copy and layout. Ten service pages cost more than three, even with a shared design. |
| Who writes the copy | Writing is often the biggest hidden job. Quotes that assume you will supply the words look cheaper but hand the hardest part back to you. |
| Custom features | Online booking, payments, calculators or member areas add time. Often you can link to a proven booking or shop system instead, which keeps costs down. |
| Photography | Professional photos cost extra, but they are rarely wasted. A good phone and good light can go a long way too. |
| SEO groundwork | Keyword planning, page structure, schema and local details take time. Skipping them makes a site cheaper and much harder to find. |
| Content management | A big editing system is useful if you publish often. For most small businesses it adds cost, slows the site and rarely gets used. |
| Number of decision makers | One owner can approve a page in a day. Four partners with opinions can take a month. Agencies price that in. |
Ongoing costs
What you pay after launch
A website is not only a one-off cost. Here are the running costs to budget for, so nothing catches you out.
- Domain name · around £10 to £20 a yearYour web address. You should always own it in your own name, never the designer's.
- Hosting · often £0 to £25 a monthI build static sites that need very little server power, so hosting is usually cheap or free. Heavy page builders cost more to run.
- Email · around £5 a month per inboxA professional address like hello@yourbusiness.co.uk through Google Workspace or Microsoft 365.
- Changes and updates · as neededSmall tweaks are quick. I will tell you on the call how I handle them, so you are never locked into a retainer.
- SEO support · optionalFor businesses that want to keep climbing, Found First offers ongoing SEO. Many small businesses do perfectly well without it.
My prices
Three fixed, affordable packages
Every package includes copywriting, mobile-first design, fast hosting setup and the SEO groundwork. The price I quote after our call is the price you pay.
Starter Website
from£590
A clean one-page website for businesses that need a professional presence quickly.
Compare with: builder sites you set up yourself, or £300 template jobs where you write everything.
- One carefully designed page
- Copy written with you
- Mobile-first layout
- Enquiry form or booking link
- Titles, descriptions and basic SEO
Business Website
from£1,250
A 3 to 5 page website with service pages, contact form, mobile optimisation, basic SEO and clear copy.
Compare with: freelancer quotes of £1,200 to £2,500 that include copy and SEO basics.
- 3 to 5 designed pages
- A page for each main service
- Contact form and click-to-call
- Mobile optimisation
- Basic SEO and clear copy
Website + Visibility
from£1,750
A website plus local SEO structure, Google Business Profile guidance, tracking and a simple content plan.
Compare with: agency packages that add local SEO for £3,000 and up.
- Everything in Business Website
- Local SEO structure
- Google Business Profile guidance
- Tracking set up
- A simple content plan
When to spend more
Honestly, not every business should choose me.
If you need a large online shop with hundreds of products, complex integrations with your stock or CRM systems, or a site that several departments update every day, you will probably be better served by an agency with a development team. I would rather tell you that on the call than sell you the wrong thing.
If you are a small or medium business that needs a clear, beautiful, fast website that brings in enquiries, my packages cover what you need. They suit tradespeople, salons, therapists and professional firms like accountants.
Questions
Website price questions
What is a fair price for a small business website in the UK?
For a professionally designed site of three to five pages, with copy and basic SEO included, somewhere between £1,000 and £2,500 is a reasonable range from a freelancer or small studio. My Business Website starts at £1,250.
Why do some agencies charge £5,000 or more?
Part of it is genuine: larger teams, discovery workshops, custom features and project management. Part of it is overhead. If you need integrations, a large product catalogue or several stakeholders signing things off, agency prices can make sense. Most small businesses do not need that.
Are there monthly costs as well?
Usually a small amount. Your domain name costs around £10 to £20 a year. I build fast static sites that are cheap to host, often for nothing at all on modern hosting. Optional extras, like ongoing SEO or regular content updates, are separate and entirely up to you.
Do you charge VAT?
I will confirm how VAT applies in your written quote, so the figure you agree to is the figure you pay. There are no surprise extras added at the end.
Can I pay in stages?
Yes. I normally split the cost into a deposit to book the work and a final payment at launch. For larger projects we can agree a three-part schedule.
Is a cheaper website ever the right choice?
Sometimes. If you are testing an idea, or you need something online for a few months, a basic builder site can do the job. I explain when that makes sense on my page about cheap website design.
Compare your options
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Tell me what you do and what you need the site to achieve. I will reply with a clear, fixed quote. No obligation, and no chasing.